Speakers

SESSION TITLE

Business Leadership & Transformation

SESSION DESCRIPTION

In a world of constant change, this session explores how leaders transform complexity into a competitive advantage. By blending entrepreneurial thinking with human-centered leadership, you’ll learn to align diverse teams around a shared purpose. Discover how to navigate resistance and empower your team to drive global innovation and sustainable growth.

ABOUT JOSEFINA ALFARO

Josefina Alfaro is a marketing leader at L’Oréal with over a decade of experience driving high-impact growth across international markets. Currently based in Paris, she serves as the Fragrance Marketing Director for Travel Retail, overseeing a strategic territory that spans the Americas, Europe, Africa, India, and the Middle East. With an Executive MBA and a career defined by excellence in the luxury sector, Josefina has steered iconic brands including Valentino, Lancôme, Mugler, Ralph Lauren, and Kérastase, among others. Today, she manages an extensive multi-continental portfolio, leveraging her deep expertise to navigate and scale within the complex and global markets.