Skip to main content
Home
Free Tickets
Miami
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Speakers
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
Las Vegas
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Ambassadors
Speakers
Seminar Agenda
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
What's On
News & Blogs
Newsletter
Showguide
Masterclasses
Panel Discussions
About Us
About Us
Show Gallery
Testimonials
Privacy Policy
Our Shows
B2B Marketing Expo US
White Label World Expo
Going Global Live
The Business Show Asia
The Business Show Australia
The Business Show UK
Retrain Expo
The CPD Expo
International Franchise Show UK
Home
Free Tickets
Miami
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Speakers
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
Las Vegas
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Ambassadors
Speakers
Seminar Agenda
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
What's On
News & Blogs
Newsletter
Showguide
Masterclasses
Panel Discussions
About Us
About Us
Show Gallery
Testimonials
Privacy Policy
Our Shows
B2B Marketing Expo US
White Label World Expo
Going Global Live
The Business Show Asia
The Business Show Australia
The Business Show UK
Retrain Expo
The CPD Expo
International Franchise Show UK
Free tickets
Book a stand
LinkedIn
Instagram
Facebook
Twitter
TikTok
Search
Free Tickets
Book a stand
Home
Free Tickets
Miami
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Speakers
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
Las Vegas
Why Attend?
Why Exhibit?
Exhibitors
Sponsors & Partners
Ambassadors
Speakers
Seminar Agenda
Masterclasses
Speed Networking
Sponsorship
Floorplan
Visitor Information
Exhibitor Login
What's On
News & Blogs
Newsletter
Showguide
Masterclasses
Panel Discussions
About Us
About Us
Show Gallery
Testimonials
Privacy Policy
Our Shows
B2B Marketing Expo US
White Label World Expo
Going Global Live
The Business Show Asia
The Business Show Australia
The Business Show UK
Retrain Expo
The CPD Expo
International Franchise Show UK
Las Vegas25
Loading
Better = Loser: Avoid the Comparison Trap with Category Design
October 15, 2025
15:15 - 15:45
Keynote Theater 1 Las Vegas
Speakers
Benoit Marchant, Director, Factory Frameworks - Ford Motor Company
Twitter
Facebook
LinkedIn
Email
Add to Calendar
LinkedIn
Instagram
Facebook
Twitter
TikTok
Search
Search
Search
Username *
Password *
Login
LAST CHANCE FOR TICKETS—REGISTER HERE!
Countdown Until The Business Show Las Vegas
