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December 08, 2025

Sponsoring The Business Show: The Best Way to Get Your Brand Out There in 2026

Sponsoring The Business Show: The Best Way to Get Your Brand Out There in 2026

Growing a brand is difficult. Achieving name recognition within your industry takes years of hard work and dedication, especially for B2B businesses operating in competitive markets. Increasing brand awareness leads to more, and higher quality, leads, making it a vital part of any long-term marketing strategy. While there is no quick-fix solution to make your brand a household name, becoming a sponsor of The Business Show Miami is one of the most effective ways to put your company in front of relevant business leaders and build strong, positive brand associations.

Read on to learn about several high-impact sponsorship opportunities available to your business, and how each option can elevate your visibility among the right decision-makers.

Headline / Show Sponsorship

By aligning your brand with The Business Show US, you gain unparalleled exposure to a highly targeted audience of entrepreneurs, business owners and industry leaders. As our most prominent sponsorship package, Headline Sponsorship positions your company at the forefront of the event experience, from pre-show marketing to onsite branding, ensuring your name is impossible to miss.

This premium sponsorship is ideal for businesses looking to:

If you are looking for maximum visibility and the strongest possible brand alignment, this is the opportunity that delivers it.


Lanyard Sponsorship

Every delegate and exhibitor receives a lanyard upon arrival, making this one of the most consistently visible branding opportunities at the show. Lanyard Sponsorship ensures that your logo is worn by attendees throughout both days of the event and appears in countless photos, networking moments and panel sessions.

Many visitors also reuse their lanyards after the show, extending your brand exposure far beyond the event itself. This simple but powerful option keeps your business visible wherever attendees go.

 bundle of lanyards with the logo for The Business Show Miami, and SBT.


Exhibitor Party Sponsorship

The Exhibitor Party takes place at a venue near the exhibition center after the first day of the event. This exclusive networking evening features an open bar, entertainment and a relaxed environment where exhibitors connect with industry professionals.

Sponsoring the Exhibitor Party puts your brand in front of hundreds of influential business leaders in an atmosphere ideal for building relationships. It allows your company to be associated with an enjoyable, high-energy experience, creating positive sentiment and memorability among key decision-makers. This type of brand association is highly valuable for businesses that want to accelerate partnerships and increase referrals.

A picture of a group of exhibitors at The Business Show's exhibitor party


Masterclass Sponsorship

Masterclass Sponsorship provides your business with a room full of warm, highly engaged leads. Attendees sign up in advance, confirming clear interest in your expertise, products or services. You receive access to the contact information of everyone registered for your sessions, allowing for targeted, effective follow-up after the event.

This sponsorship is perfect for companies that want to:

If your goal is meaningful engagement and quality lead generation, this sponsorship is one of the most effective choices.


Registration Sponsorship

Maximize your brand exposure by being one of the first things attendees see during ticket registration. Your logo, along with a custom question of your choice, appears on the registration page and reinforces your brand early in the attendee journey.

An optional opt-in field allows visitors to grant permission for you to contact them directly. This data is shared with you after the show, providing a list of warm leads who have already interacted with your brand before attending the event.

This is one of the highest value sponsorships for companies focused on lead volume and early brand engagement.

a mockup of the registration form on a PC and phone screen


And More

Our other sponsorship options include Speed Networking Sponsorship, Coffee Area Sponsorship, Theater Sponsorship, and Show Bag Sponsorship. Each provides unique and strategic branding opportunities throughout high-traffic areas of the event.

This list is not exhaustive. If you have additional ideas or creative sponsorship concepts, we would love to help you bring them to life. Click here for more details on all our sponsorship packages.

A picture of the place that you can pick up free showguides from at The Business Show, there is a man beside it reading one of the guides


Get Ahead of Your Competitors Today

Click here to inquire about sponsoring The Business Show Miami next April. Put your brand in front of leaders, innovators and decision-makers within your industry, and stay ahead of your competitors by ensuring your business remains top of mind throughout their event experience.

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A popup encouraging people to exhibit at The Business Show Miami